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Sharper thinking for arts and culture teams. Once a month.
Practical guides, peer perspectives from venue leaders, and sector research you can actually use. Written for theatres, arts centres, festivals, museums and visitor attractions across the UK and Ireland.
No sales nudges. No fluff. Useful whatever ticketing system you're on.
What lands in your inbox
A monthly round-up of the things venue teams told us they actually want to read. Practical, sector-specific, and written by people who know the work.
Sector research and benchmarks
Audience trends, attendance patterns, and data drawn from venues across the UK and Ireland.
Practical, downloadable guides
Whitepapers and how-tos on Gift Aid, accessibility, database health, AI prompting, and more.
Written for you
Honest pieces written with teams just like yours in mind, with relatable examples and helpful takeaways.
Early access to events
First sight of upcoming webinars, in-person workshops, and more.
A flavour of recent pieces
Free to read, no signup required. If they're useful, the newsletter brings the next one to you automatically.
How to talk to AI
A prompt writing guide for arts and culture organisations. Three techniques, a one-page cheat sheet, and an interactive prompt builder.
Read the guide →Personalised marketing
Simple ways to create lasting audience relationships. From segmentation to automation, written for teams of every size.
Read the guide →Revive your database
Making the case for legitimate interest. How to assess your database and reach the audiences you've been missing.
Read the guide →Ready to give it a try?
One email a month. Useful whatever platform you're on.
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